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Archive for January, 2012

YouTube Marketing Opportunity grows 30percent in 18 months

January 25, 2012 1 comment
Since 2007 when YouTube started out with 6 hours of Video per minute being uploaded, Its popularity has increased to be above 60hours of video uploaded every single minute. Note: If you are using YouTube for your business or marketing online feel free to add a comment with a link to your channel or videos as a comment at the end of this article.

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YouTube’s incredible Growth

What is most interesting is the biggest growth of 30% has been over the last 18 months leading up to 2012

The money is where the audience is…

YouTube still lags behind normal TV, however visitors to YouTube still spend an average of 15 minutes a day on the site compared to 4 hours of TV viewing (American audiences), but from a Marketing perspective here is a HUGE difference: YouTube viewers CHOOSE exactly what they want to watch, compared to TV viewers who often just “watch what’s on the box”

Google knew that This targeted viewing audience combined with YouTube Googles impressive skills with targeted advertising would b a great success, and that is why Google bought YouTube for £1 Billion With. Road and usage increasing dramatically more and more money earning generations (20+ to 55+ years old) are also getting on YouTube. For 2012 you can no longer ignore YouTube as communication method for your company or affiliate Marketing
I’ll be posting some advice on using YouTube for content creation, online marketing and communicating with your audience in future posts, as well as review some software and services to allow you to get a good distribution of the videos you decide to make available online. Advice for right now: Just go and register a Youtube account now, if you have a Gmail account you’re already 90% there. Look out for my YouTube Marketing Tips soon to come. Regard

Louis Slabbert

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Categories: London

Sometimes Automating your workload is easier than you think.

January 3, 2012 Leave a comment
What I have illustrated here is a quick fix to automate a repetitive task. In this case the filtered emails on a Linux system had to be tagged and there were over 2000+ of them. This particular problem was an anomaly which I knew has a unlikelihood of ever happening again, so create a solution to a problem which might never exist again is a huge waste of time. Sure I could have written a script, or did something funky with automation software, but sometimes the quickest and simplest solutions are the best. I present to you: iPencil, Eye-glasses cover, iPhone and Coke bottle solution.

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This outsourcing allowed me to sit back, take out the iPad and watch the top trending YouTube videos in a category related to one of my projects

What did I learn here:

Sometimes instead of spending so much time trying to create a technological solution, bypassing the problem is much nicer, and don’t create fixes for problems hat might never exist. Until Next time. Regard

Louis Slabbert

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Categories: London